Monday 16 April 2012

SMART NETWORKING

One of the exciting things about the emerging group of Cambridge Women in Construction is the potential connections between us.  These may be future working relationships, shared professional interests, friendships or specialist contacts.

We are probably all aware how useful it is to network with others in our industry but actually doing it is another matter.  There is no getting away from the fact that women are in the minority at a construction event.  Some events are even geared around traditional male interests such as rugby.  How do you start a conversation?  How can you make sure you are making useful contacts and your card won't go straight in the bin?

How often do you come out wondering why you bothered?

picture by Richard-G reproduced under creative commons license

There has been a good response on the CWiC survey to both informal gatherings and networking events so I'm planning a second get-together for June.  In the meantime I have provisionally organised a Smart Networking Workshop so we can learn how to make the most of these and any other meet-ups we attend.


The workshop is scheduled for Tuesday 15th May, at 6.00pm to 8.00pm.
It will be in Cambridge and
places will cost £22.


I need at least 15 people to make it viable so could you please email me at cwic.contact@gmail.com to let me know whether you are interested?  There's more info on the workshop below...


The overall aim of the workshop is to provide tools to delegates which will enable them to attract more business. It is an important part of the marketing mix needed in order to be 'fishing' rather than 'hunting' and to concentrate on a client base by niching as a marketing strategy as well as know where to find them.

-Understanding how, why, when and where to tap into your business networks,
-Feel More confident face to face and using social media,
-Learn how to Smart Network by prioritising, niching and targetting,
-Learn how to confidently work the room,
-Develop a winning elevator pitch,
-Learn how to give compelling presentations and love doing them!
-Adding Social Media to Your networking mix: Twitter, Facebook business page, LinkedIn, Blogging
-Attract people to your business using a marketing mix
-Complementary E-book 'Understanding Social Media' is included on completion of attendance.

-Nadia Cenci is an experienced confidence and performance coach and will be using Neuro Linguistic Programming (NLP) throughout her session on face to face networking as well as showing you how to prioritise your networking time.
Originally delivered through Business Link, with excellent feedback, Nadia continues to offer this to all businesses in the East Of England as well as in-house if companies prefer that option.
 This workshop has been designed for small to medium businesses to gain more customers and to enjoy effective networking.

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